In class, we heard about the segmentation approach used by Bayer Consumer Products. From what we heard, how many major consumer care segments does Bayer have?

In class, we heard about the segmentation approach used by Bayer Consumer Products. From what we heard, how many major consumer care segments does Bayer have?



a. 2

b. 3

c. 4

d. 5

e. 6



Answer: 5


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