Mass selling refers to
A the creation of unique products based upon the needs and wants of individual consumers.
B the translation of a company's message into multiple languages for use in advertising in different countries or regions.
C the use of different images (such as on the cover of Sports Illustrated) to create a more intimate relationship between buyer and seller.
D advertising, sales promotions, and public relations activities that are used with groups of prospective buyers.
E the production and sales of a single item that contains no variation of product benefits.
Answer: D advertising, sales promotions, and public relations activities that are used with groups of prospective buyers.