Which of the following terms refers to the market segments on which an organization focuses its marketing plan and toward which it directs its marketing​ efforts?

Which of the following terms refers to the market segments on which an organization focuses its marketing plan and toward which it directs its marketing​ efforts?


A) Psychographics

B) Targeting

C) Segment profile

D) Target market

E) Generational marketing



Answer: D) Target market


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