The appearance of actor Sarah Jessica Parker in commercials for The Gap, a retail store, is an example of the use of the _____ element of the marketing mix.

The appearance of actor Sarah Jessica Parker in commercials for The Gap, a retail store, is an example of the use of the _____ element of the marketing mix.


A. sales presentation.
B. personal selling.
C. product.
D. profit.
E. promotion.


Answer: E. promotion.


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