Which of the following is perhaps the main advantage associated with the use of advertising?
a.
It takes little time to develop an advertising campaign.
b.
The total dollar layout in advertising is usually low.
c.
It is an extremely cost efficient way to reach a large number of people.
d.
It can quickly convey a large amount of technical information.
e.
It can be quite memorable.
Answer: c.
It is an extremely cost efficient way to reach a large number of people.