Canada's military ran informal sessions in cities across Canada to find out what images should appear in the Army's next recruitment campaign. These groups of eight or nine individuals aged 18-24 responded to questions posed by a group leader regarding their opinions on reality in military ads. This is an example of a:
A.
focus group.
B.
consumer panel.
C.
jury of executive opinion.
D.
Likert scale interview.
Answer: A