A difference between information labeling and persuasive labeling is that informational labeling:

A difference between information labeling and persuasive labeling is that informational labeling:


a. focuses on a promotional theme or logo rather than consumer information

b. Increases a consumer's cognitive dissonance after the purchase

c. helps a consumer make proper product selections

d. gives the impression of environmental friendliness to a product



Answer: c. helps a consumer make proper product selections


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