Which of the following BEST exemplifies marketing myopia?
A. Defining your corporate mission as "Building the best MP3 players for teen music lovers."
B. Pricing your products over too narrow a range of prices.
C. Refusing to extend your product lines, even in the face of evidence that doing so would be profitable.
D. Focusing on building market share to the exclusion of all other objectives.
E. Choosing to help the poor in your factory's town as a focus of corporate social responsibility.
Answer: A