Marketing MCQ
International Business
Dalian Pharma, a Chinese company, has a core competence in expedited innovative drug discovery. It has used this core competence, which is based on the collective knowledge of hundreds of scientists and project managers, to grow and become a dominant player in the industry. What is the staffing policy likely to be followed by Dalian Pharma when it expands to India?
Dalian Pharma, a Chinese company, has a core competence in expedited innovative drug discovery. It has used this core competence, which is based on the collective knowledge of hundreds of scientists and project managers, to grow and become a dominant player in the industry. What is the staffing policy likely to be followed by Dalian Pharma when it expands to India?
Dalian Pharma, a Chinese company, has a core competence in expedited innovative drug discovery. It has used this core competence, which is based on the collective knowledge of hundreds of scientists and project managers, to grow and become a dominant player in the industry. What is the staffing policy likely to be followed by Dalian Pharma when it expands to India?
A. eurocentric
B. ethnocentric
C. polycentric
D. geocentric
Answer: B. ethnocentric
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