Electronically dispensed checkout coupons:

Electronically dispensed checkout coupons:


A. generate impulse buying and product trial.

B. have no redemption deadline.

C. are available at Web sites and must be printed off to be used.

D. are cost-effective and can be targeted to specific categories of consumers.

E. are attached to the outside of the package so they could be ripped off and redeemed immediately.


Answer: D


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