Which of the following is an example of a personal force that could influence consumers' buying behaviors?
A. Attitudes and beliefs
B. Friends
C. Perception
D. Gender
E. Social class
Answer: D. Gender
Which of the following is an example of a personal force that could influence consumers' buying behaviors?
A. Attitudes and beliefs
B. Friends
C. Perception
D. Gender
E. Social class
Answer: D. Gender